Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
- Available to ship
- See same day delivery eligibility in bag
Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
With the innovative power of Defy Damage, Joico In A Flash helps build bonds - delivering a dazzling, 7-second transformation you can see and feel.
Benefits
- Hair is up to 20X more resistant to breakage*
- Creates bonds and strengthens the hair structure
- Leaves hair silky smooth without weighing down
- Safe for color-treated hair
- PETA-approved, global animal test-free
Formulated Without
- Silicones
Disclaimers
- *Against combing breakage on damaged hair vs. untreated
Apply Defy Damage In A Flash directly to hair, from mid-length to ends, avoiding roots. Work into hair until liquid turns into a creamy texture. Leave in for 7 seconds. Rinse.
Propylene Glycol, Alcohol Denat., Myristyl Alcohol, Dicaprylyl Carbonate, Aqua (Water, Eau), Glycerin, Caprylic/Capric Triglyceride, Cetrimonium Chloride, Parfum (Fragrance), Peg-7 Glyceryl Cocoate, Hydrolyzed Pearl, Hydrolyzed Keratin, Cetyl Alcohol, Citric Acid, Lauryl Alcohol, Sorbic Acid, Potassium Sorbate, Phenoxyethanol, Geraniol, Benzyl Alcohol, Linalool, Limonene, Alpha-Isomethyl Ionone, Hexyl Cinnamal, Benzyl Salicylate.
Free gift with purchase
Free gift with purchase
Free Defy Damage KBOND20 Power Masque travel size with $30 Joico purchase (valid thru 6/28/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)